Dubai’s big summer shopping festival will be back for its 22nd edition on June 21 and it will run until August 3, it was announced on Tuesday.
Organised by Dubai Festivals and Retail Establishment (DFRE), Dubai Summer Surprises (DSS) will be treating residents and tourists to six weeks of sales, promotions and events.
An array of summer deals will be spread out across the city’s shopping outlets, attractions, hotels and family entertainment spots.
“There is always great anticipation and excitement among the city’s residents and visitors for DSS, so we are very pleased to reveal this edition’s dates. We look forward to the incredible events and activations that our retail partners have in store
for this year’s festival. Once again, we encourage everyone to experience all that Dubai has to offer during the summer months,” said Ahmed Al Khaja, CEO of DFRE.
There will also be a variety of returning favourites, such as Modhesh World, Deal of the Day (an exclusive deal every day for one brand, in one location, and for one day only), live concerts and many more.
The festival will offer new elements, too, including huge chances to win life-changing prizes throughout the summer period.
Source: khaleejtimes
